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Culture and Heritage: A Country’s Intangible Assets
How is a country's image linked to its intangible assets of culture and heritage? How can these be expressed through festivals, retail and merchandising? What role do sports play in a country's brand and soft power? Join us with Angelita Teo, Director for the Culture and Heritage Foundation at the International Olympic Committee as we explore these questions and more!

May 19, 2021 06:00 PM in Singapore

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Speakers

Angelita Teo
Director @Olympic Foundation for Culture and Heritage, International Olympic Committee
Angelita Teo joined the International Olympic Committee as the Director of the Olympic Foundation for Culture and Heritage in October of 2019. She was previously the Senior Director of the National Heritage Board of Singapore, where she was both the Director of the National Museum of Singapore (2013-2019), and Festival Director (2011-2019) of the annual Singapore Heritage Festival and the Singapore Night Festival. Angelita is a cultural administrator with more than 20 years of experience in the global culture and heritage arena, and was awarded the Public Administration Bronze Medal at Singapore’s National Day Awards in 2014 in recognition for her exemplary performance and contributions towards the development of a vibrant cultural and heritage sector in Singapore.